Posting by hand, on time

Not everything can be published through an API. Some platforms do not offer the endpoint, some charge for a tier nobody needs, and some people would simply rather post from their own phone.

None of that stops a launch. Those posts take the assisted route, and they are a normal part of the plan rather than a fallback.

What happens at the scheduled time

The author gets a message with:

• their post, already written and approved, ready to copy
• any images or video, ready to download
• a link that opens the platform's own composer with the text in place
• for a reply or a repost, the launch announcement already attached
• one button to confirm they posted, and a box for the link if they have it

Once they confirm, the post appears on the launch alongside everything that published automatically. If they do not, a reminder follows.

Why a post ends up here

Three reasons, and the screen says which one:

• The platform cannot do it. A Repost on X is the clearest example: X only offers that through its Enterprise tier, so it routes here instead of being scheduled and failing later.
• Nobody connected an account. A participant who never connects still gets their reminder and still gets counted.
• They chose to. Anyone can mark a post as one they will publish themselves.

Assisted posts are free

Only automatic posts count against a plan's monthly limits. A post published by hand costs nothing and is never counted, which is what makes it the answer when a launch runs past a cap rather than a reason to upgrade.

What it is not

It is not a to-do list that hopes somebody checks it. The message arrives at the moment the post is due, with the post in it. The work left is pressing publish.